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| There are 121 entries in the glossary. |
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| ASP | Active Server Pages |
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| Back Link | Inbound links from other domains pointing to an URL. |
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| Blog | Online journal that helps novice users to update their blogs. |
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| Click Tracking | Counting the number of clicks that a link achieves through a counter program. |
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| Cloaking | A spam trick generally used to get search engine positions. Different pages are displayed depending on the circumstances. |
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| CPA | Cost Per Action |
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| CPA (Cost Per Action) | Payment by the advertiser websites for advertising only if the visitor buys something. |
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| CPC | Cost Per Click |
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| CPC (Cost Per Click) | Amount paid by the websites to search engines for the number of visitors send to them by the search engines on the basis of per click. |
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| Crawler | A Spider that downloads multiple pages from the same domain. |
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| Crawling | The spider that look for links in the pages (urls) it downloads and then crawl down through the domain. |
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| Cross Linking | The inner linking among a group of domains those are owned by a single individual. This is often done for increasing link popularity. |
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| CSS | Cascading Style Sheets |
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| CSS (Cascading Style Sheets) | Simple and common display styles usually added to webpages. |
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| Dead Link | A hyperlink for which no destination page exists. |
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Glossary of Terms